Fusion Media Group Appoints Operating and Financial Executives

Wenham, MA, January, 2011 Fusion Media Group (FMG), a leading out-of-home media company, today announced that effective immediately, D.K. “Pudge” Roberts has been named Chief Operating Officer – Traditional Outdoor and Lisa Cosimano Gallagher has been named Chief Financial Officer.

Mr. Roberts will take responsibility for all aspects of operational management and field strategy across FMG’s Affiliate platform.

“I am very pleased to appoint Pudge as Chief Operating Officer” said Ed Lastes, CEO of FMG, “In order to execute our rapid growth strategy in the coming year, it was crucial to hire a person of exceptional talent and experience to manage the daily operations of both our existing Affiliates and the integration of newly completed transactions. Pudge provides a depth and breadth of outdoor operating leadership that is key to the continued growth and success of FMG.”

Mr. Roberts brings over 22-years of outdoor advertising operations and management experience to FMG. Mr. Roberts joins FMG from Lindmark Outdoor, an 1,800 face billboard company, where he served as President. Prior to Lindmark, Pudge was the General Manager of Tedder Media Management, General Manager, Florence, SC for Adams Outdoor Advertising, President & CEO of Outdoor Media Works, as well as Corporate Director of Development/Acquisitions, General Manager, Palm Springs, CA, and Director of Real Estate, all for Fairway Outdoor Advertising.

Ms. Gallagher will oversee capital formation and development, as well as finance, and accounting for FMG’s operations.

“Lisa Gallagher is a talented professional that I am excited to name our Chief Financial Officer” said Lastes. “FMG will benefit from Lisa’s significant corporate structuring and deal-making experience in the media industry. As our Affiliate network expands, her execution and operational skills will contribute to our success.”

Ms. Gallagher brings over 25-years of corporate finance and operating experience to FMG. Lisa joins FMG from Hawtan Leathers, LLC, an international manufacturer and distributor of fine leather products. Lisa is a co-owner of Hawtan and negotiated its acquisition and sourced all capital necessary to complete the transaction and has since served as Chief Operating and Chief Financial Officer of this 100+ employee enterprise. Prior to Hawtan, Ms. Gallagher spent over 20 years as both a commercial as well as investment banker specializing in media transactions. She started her banking career in the early 1980s in the Energy & Utilities Department of Bank of Boston, became a Managing Director in their Media & Communications Group in 1990 and in 1997 moved to its investment bank, BancBoston Securities to run their Media & Communications Group. In 1998 she joined Robertson Stephens, a leading high technology investment banking firm, as Managing Director and Group Head of the Media and Communications Investment Banking Group upon its acquisition by BancBoston Securities. After leaving Robertson Stephens she assumed responsibilities as Chairman of the Board and CEO of FastChannel Network including the consummation of merger negotiations with DG Systems (Nasdaq: DGIT) an end-to-end digital advertising distribution network. She currently serves on the board of DG while prior board positions have included Fast Channel Network, Marlin Broadcasting and SmartRoutes.

“I am delighted that these two talented leaders share FMG’s vision and have joined our team. As our opportunities are rapidly expanding and we are preparing to go to market for our next capital event, their addition to our organization is positions us for successful growth and execution,” stated Lastes.

About Fusion Media Group
Fusion Media Group (FMG) is and outdoor advertising company that owns or has equity investments in select outdoor advertising firms. FMG seeks to provide an innovative partnership opportunity with owners or management teams that seek capital or liquidity while maintaining significant equity ownership in their firms and maintaining substantial operating autonomy. FMG’s growth strategy is based upon generating internal growth of its existing Affiliates through organic development, digital conversion, and acquisition; investment transactions with new Affiliates; and, acquisition of outdoor operations that fit our corporate objectives. In addition, FMG provides strategic planning, administration, legal and operational support. For more information, please visit FMG’s website at www.fusionmediagroup.com.

Media Contact:

Edward J. Lastes
Fusion Media Group

(978) 233-7928 



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